1 - Identity
Let people know your name, who you are, where you are and what you do. The information superhighway has no geographical limit. It is open 24 hours a day and 7 days a week. If you are not there, potential customers may not know that you even exist.
2 - Product and Service Information
Exposure is the key, and information is a powerful marketing tool. Educate the public with detailed information about why and how they can benefit from using your products and services.
3 - Search Directories
Internet surfers often use search directories to access information by locations, topics or keywords . . . How can you get listed in the directories and be accessible to the public when you don't even have a web page?
4 - Broader Customer Base
Your Internet presence exposes you to a greater number of potential customers whether you want it to be local, regional, nationwide or worldwide.
5 - Point of Contact
Use your web site as a store front where potential customers can enter and find answers. Here you provide names, numbers, addresses and directions to allow people to get in touch with you.
6 - Valuable Input
Your web site can allow quick feedback from customers. Comments and suggestions are valuable input to improve your business and customer relations.
7 - Greater Image
Greatly improve your professional image with your domain name (www.yourname.com) printed on your business cards, stationery and advertising material. Tell people that you really mean business.
8 - Flexible Tool
Once your business is online, you can use your web site creatively as a flexible marketing tool. The only limit is your imagination. You can add and expand your site to perform additional task as you grow in the future.
9 - Low-cost Investment
Your web site is truly low-cost advertising. It is a marketing tool you can use again and again for years. Please compare the contents and the cost of your web site with advertisements in newspapers and magazines monthly, quarterly and yearly.
10 - Why Not?
Today you see web site addresses shown everywhere on all kinds of media. Many businesses now have web sites, and web sites are here to stay. In fact, it's very noticeable for you not to have a web site.