|
How To Get Profits From Your '404 Page Not
Found' File
by: Radhika Venkata
"'Page Not
Found' on this Server. Check the URL and try
again. Or Refresh the page..."
This is the
annoying error that we will come across
every time we surf the web pages. Internet
will be changing every minute and day. The
web sites that were here are not found next
day. The web pages that were here with '/page.html'
are changed to '/page1.html' next day.
Webmasters
update their sites and change the links and
content. While they doing so most of them
forget one important thing.
"What will
happen if somebody bookmarked this page and
try to visit next time?"
Simple...Those
people will see these '404 Page Not Found
Errors'.
Let me tell
you some tips how to avoid all these tiny
mistakes and get something from these error
pages.
**Custom Error
pages:**
Most of the
hosting companies allow to create error
pages as you like with your own Html and
upload to your website. If you don't upload
your error pages the server displays default
server error pages.
Utilise this
oppurtunity. Create a page with any of the
following:
-
Put links to
other parts of your site. Links to main
pages is enough to navigate back in to
your site. 2. Direct links to your
products.
-
Promote your
Affiliate links
-
Offer
something free from this page like free
ebooks, free email course etc.
-
Your Ezine
subscription
-
Discount on
your product
-
If you are
conducting some polls on your site you can
keep that poll on these pages too.
-
Keep an
email link on error pages and you can
request your visitor to inform you about
the error.
All these
keeps your visitor some more time on your
web site. Every link above will be a benefit
for you.
**Watch Your
Bandwidth:**
DON'T put too
much Html or graphics on these error pages.
By the time they will download your visitor
might hit the back button or get out of the
site.
Lot of
graphics also increases your bandwidth
usage. The web sites are continually
attacked by viruses. If you have a good web
logger and check it once in a while you will
see some hundreds of page requests with '404
errors'. All these 404 errors drain your
bandwidth. So keep an eye on size of error
pages.
<< Back to "Web Design
Company" Index
|
