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FIVE ADVANCED and Essential features of Your Follow up
Autoresponder
by: Radhika Venkata
If you are not using a follow up autoresponder until now, just buy it.
Follow up autoresponders are very valuable tool for online business.
-
You can offer free email courses
-
Send ezines, ezine articles
-
Follow up your customer
-
Conduct polls and quizzes
*****Your personal Follow up autoresponder software:
These software should be installed on your web site. You are completely
in control of your software. These are affordable with good features.
*****Five Advanced and Essentials features of a follow up autoresponder:
1. Personalization of Your emails:
If your subscriber sees his/her name in the subject field, they will stop
a second at your email. Well... it's human nature to respond to their names.
Once they stop at your email subject, more chances of clicking on your email
and go in to the message.
2. Email un/subscriptions:
Advanced feature that needs some email forwarders to redirect subscribers
emails to the cgi script. In this feature you can offer un/subscriptions
through emails apart from form subscriptions.
3. Broadcast emails:
Broadcast emails also called one-time emails. Means instead of follow up
emails at specific intervals, you can send promotional emails, ezines to
your subscribers one time.
4. Bounced emails:
Very good feature. You can use this feature to clean up your lists. Your
host will be happy as bounced emails uses the server resources and you
delete them with your autoresponder script. Some free email services put
your emails as spam or your subscriber no longer at their subscribed email
or other problems like your subscriber email server is not working at the
time of your emailings... Any of these reasons. The email will bounce back
to your server. All these emails should be cleaned up once in a while,
otherwise your host will send you email telling you are using too many
resources.
5. Custom fields:
These are the fields to keep certain text in their text areas and if you
keep the defined tag, the script replaces it with the text you provided.
Great for keeping ads, signatures, links in your emails.
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