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13 Techniques That Boosts The Power Of Your Resource
Box!
by: Radhika Venkata
***What is the Resource box?
'Resource box' is an information box about the author of the article.You
will see this resource box at the end of the ezine articles.
***Why it is so important?
Hey...It is giving you free advertising.When somebody reads your article,
they will see your name and web site link at the end of the article. More
chances of inviting visitors to your web site.
When ever your article is published on other web sites, it amazingly
increases your link popularity in search engines.You know how the search
engines love the web sites with good link popularity.
***So what are techniques that will work for you:
1.Number one rule: *Try not to sell your products through your article
resource boxes.*
Use your resource box to build up your opt-in list. If you have an ezine
or free ecourse always keep a link for subscriptions.
2.You should also put your web site URL in the resource box.Email links
to your ezines won't increase your web site link popularity.
3.Always spell check your name and URL twice before submitting
it.Misspelled name with wrong URL...Things won't work in your way.
4.Try to keep single URL in your resource box.If that URL is going to
give the reader something FREE like free ebook, free subscriptions you will
get good click thru rate with that URL.
5.Keep your resource box short.Like six to eight lines.
6.Don't keep your affiliate links in the resource box. Some how people
don't like clicking the affiliate links. Use redirection scripts or
services.
7.If you want to keep few lines about your product in your resource
box,Always those should be the benefits of your product.People love the
benefits not the features of your product.
8.DON'T use hype words like 'Million bucks over night, 50 million
visitors...Guaranteed' etc.
9.If you are promoting specific product through your resource box, then
link the web page that directly takes the reader to that specific product
page.
10.If you want to display the charge for your service, then tell it in
the lowest possible value. Instead of '$25.00 per month', you can write it
as 'Less than 85 cents a Day!!'
11.Try to put related URL in the resource box.For example if you are
writing article on search engine optimization and if you keep a ebook
compiler product link, expect low click thru.If you don't have a related
product always you will be having your ezine or any other mailing list links
for getting subscriptions.
12.Always highlight one or two words in your resource box with
Caps,quotations,* signs etc.
13.Last but not least is DON'T forget to keep your resource box before
submitting your article.
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